Obviously. Along with a matching turtleneck and sport coat. Or a coat like McCloud wore. Color TV westerns were in style too.
Seriously, that color and trim combo stands out in my mind as being possibly the most common one. English teachers, pastors, regular Malibu folks had those. Sedans, wagons also. Must have been a hot seller. Right then. I was in kindergarten. In high school I got a dark green SS, didn't care what color it was. But at that time most my age didn't care for the earthy colors as much. A guy could still be a little picky about color on a tired used car. Mom got a 68 Mustang with 32K on it around 1980... it had had a fender replaced and paint didn't match. Bought me a Skylark Custom in oh, '94 with around 60K miles, it had been sideswiped hard and sat forever then somebody fixed it up. Got a 64K mile 67 Imp 4DHT in '85 and it was unmolested. Why are those relevant? All gold low mile cream puffs.
For whatever reason, the unit in question is well preserved.