Gold Founding Member
Join Date: Aug 1998
Location: 30.1298228, -97.9771166
Re: '70-'72 SS "396" question
There was panache attached to the SS396 moniker beginning in 1965. That started the era of big engines in mid sized cars. The bigger the better as far as the muscle car buyers were concerned. It was the largest engine offering until 1970.
For 1970 GM was still trading on that identity while it introduced the 454. Even though in late 1969 the engines were actually 402 cid they stuck to their marketing.
In 1971 they introduced a small block in the SS. They abandoned the SS396 adornments because they were no longer 396s; 454s were the top engine option and marketing priority and to not discredit the small block SS by not giving it its own class too. There can only be one top dog!
People donít like to have to think in high resolution. Jordan Peterson. Thatís why we are forced in to so many binary choices.